# HubSpot Prospecting Agent

Researches contacts and target accounts and generates sales outreach emails, with configurable review or automatic sending\.

Canonical: https://marketing-agent-directory.raoul-de-vries.workers.dev/agents/hubspot-prospecting-agent/

Category: Growth & acquisition

Vendor: HubSpot

Official site: https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent

Evidence checked: 2026-09-12

Testing: Not independently tested. Capabilities below are vendor documented.

## Documented tasks

- Prospect research and outreach. Research contacts and execute email outreach strategies\. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)

## Documented capabilities

- Research contacts and execute email outreach strategies\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)
- Enroll contacts manually or automatically using rulesets\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)
- Research target accounts and generate emails without enrolling companies\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)
- Configure outreach send windows, frequency, and tone\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)

## Integrations

- Uses HubSpot CRM contact and company ownership to select outreach senders\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)
- Sends outreach through connected email inboxes\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)
- Can include HubSpot documents and HubSpot or external meeting links in outreach\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)

## Approval model

Configurable: Review before sending requires approval of each message\. Send automatically sends emails without review based on outreach settings\.. [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent)

## Pricing

Unknown. Verify with vendor.

## Limitations and unknowns

- HubSpot Credits are consumed when a lead is enrolled for prospecting\.
- Actions requiring HubSpot Credits cannot be completed in sandbox accounts\.
- Setup and use require Super Admin or Access prospecting agent permissions\.
- Only the default brand voice is supported\. Additional brand voices created using the Brands add\-on are not supported\.

## Sources

- [Set up and use the prospecting agent](https://knowledge.hubspot.com/prospecting/use-the-prospecting-agent), checked 2026-09-12